PURL Marketing is your no BS, step-by-step guide to creating a successful Personalized URL (PURL) marketing campaigns.
Generate new business, engage existing clients and open the door to a unique and cutting-edge approach to marketing your product or service.
The complete book, free to read online.
Download the nicely-formatted PDF to your computer.
If you prefer the portability of paper, this is for you.
Purlem has personally been a part of creating hundreds of PURL campaigns. Some have been wildly successful, others have fallen flat. This book is a compilation these experiences. Everything has been boiled down into easy-to-follow, actionable steps that anyone can take to create a massively successful PURL campaign.
The days of mass marketing are coming to an end at breakneck speed. Today, successful marketers have to develop highly targeted and personalized content to get results. With this in mind, they're finding that Personalized URLs are a great tool to execute campaigns that are efficient, measurable and profitable.
We're a privately-held Chicago-based company that is commited to creating the best web-based software fore creating Personalized URL marketing campaigns.